2017
IGGalaxy
Co-founded the esports platform and ran growth as CMO. 100k+ players, 1,000+ tournaments, 98% new to web3.
What it taught the diagnostic
Value before wallet complexity.
About
I built Encanta for operators tired of growth advice that falls apart in the funnel.
I lead the diagnostic, rank the fixes, and stay close enough to the work to know whether the plan can actually ship. When the job needs more hands, I bring in a small bench of senior specialists.
£16M+
Product sales influenced across 8 years and selected engagements
100k+
Users acquired or activated
8 yrs
Founder-led growth across web3, gaming, SaaS, and service journeys
Founder Dossier
Hi, I'm Naeem. Encanta is my growth studio.
I started Encanta because most teams get stuck between agencies that sell campaigns and dev shops that ship features without owning the outcome.
Operating scars: Launch pressure, product onboarding, sceptical buyers, service enquiries, and measurement gaps.
Proof metrics: $7m+ launch revenue, 100k+ users, £16M+ product sales influenced.
Client experience: Direct senior judgement, clear tradeoffs, and implementation only when earned.
Operator Track
8 years in markets where trust is the bottleneck.
Every stop on this track taught a diagnostic principle: how people decide, where they hesitate, and what evidence moves them forward.
2021
GameOn and LALIGA
Growth for fan-engagement campaigns with one of the world's biggest sports brands.
What it taught the diagnostic
Audience trust and partner-grade execution.
2022
MV Global
Growth across portfolio token launches under crowded market conditions.
What it taught the diagnostic
Launch pressure needs narrative clarity.
2023
Partisia Blockchain
Marketing leadership for a privacy layer-1 explaining hard technology to non-technical buyers.
What it taught the diagnostic
Hard technology needs simple proof.
2024
Aethir Cloud
Led marketing for the Aethir Edge launch. $7m+ in pre-orders across multiple sold-out rounds.
What it taught the diagnostic
Attention needs one conversion path.
2026
Hamieverse
Joined as CMO; now leads strategy, commercial, and revenue, with a focus on onboarding, retention, and monetisation.
What it taught the diagnostic
Revenue improves when onboarding, retention, and monetisation work as one system.
Now
Encanta
Founder-led diagnostics, sprints, and retainers built from that operating record.
What it taught the diagnostic
Diagnose first. Implement only when the evidence supports it.
What clients come to Encanta for
A founder-led diagnostic that turns judgement into a shippable first fix.
The thread through all of it is trust. Whether someone is buying a hardware device, joining a web3 gaming platform, booking dental treatment, or signing up for software, they need proof, a clear next action, and follow-up that does not disappear.
A senior read on where demand is dropping.
A ranked plan instead of a generic audit.
Implementation only when the evidence supports it.
Practical systems across pages, booking, onboarding, follow-up, reviews, and reporting.
Principles
The rules that keep the work useful.
Speed matters, but not if it creates more noise. These principles decide what gets diagnosed, what gets shipped, and what gets ignored.
01
Diagnose before prescribing.
02
Proof beside every claim.
03
Ship one bottleneck at a time.
04
No account-manager theatre.
05
AI where it helps the process, never as the strategy.
Encanta is founder-led.
Specialist support is added only when the work needs it: design, engineering, analytics, content, or automation. No junior padding. No bloated delivery team.
Technical partner: nerds.cookingStart here
Want a senior read on where demand is dropping?
Tell me what you are selling and where momentum drops. I will route you to the smallest useful next step.