PRODUCT-INTEGRATED
GROWTH DIAGNOSTIC.
Stop guessing why users are dropping off. We review acquisition, flows, tracking, and copy, then return a ranked plan to fix the biggest leaks.
What You Get
Loom Walkthrough
15-20 min video of us using your product as a new user, narrating the friction points.
Friction Matrix
Every issue logged and ranked by impact vs effort.
30-Day Action Plan
Clear roadmap of quick wins and structural fixes.
Channel & Content Notes
Where SEO, landing pages, or paid funnel issues are holding performance back.
Investment
Startups / Small Teams
From £1,000
Core acquisition + flow audit, Loom, top 5 fixes.
Scale-ups / Foundations
From £4,000
Full funnel + channel audit, analytics review, full roadmap.
Timeline: 5-7 Business Days
Pricing rationale
Pricing reflects senior analysis, dual review of every flow, and a plan your team can ship, not a templated report.
Optional add-ons
- • Live team playback + Q&A: From £500
- • Instrumentation fixes (GA/Segment): From £750
- • Design mockups for top 3 fixes: From £1,200
How It Works
Access + scan
We review acquisition, product flows, and analytics as real users.
Friction log
We capture every drop-off, copy gap, and channel mismatch.
Ranked plan
You get a prioritised list of fixes ranked by impact vs effort.
Deliverables
- • Loom walkthrough with timestamped friction points
- • Friction matrix ranked by impact x effort
- • 30-day action plan with owners and sequencing
- • Acquisition, SEO/content, and landing page notes
Timeline & Roles
Owner: Senior growth lead + UX researcher.
Day 1: Kickoff + access; Day 3: interim findings; Day 5-7: final report.
Success criteria: Clear top 5 fixes with projected impact, and an action plan your team can execute without us.
Capabilities we assess
Who this is for
- • Teams with unexplained drop-offs or stalled activation
- • Founders prepping for fundraising who need evidence of upside
- • Growth leaders wanting a third-party teardown of their funnel
- • Teams investing in SEO or paid but unsure what to fix first
Who this is not for
- • Products without a live onboarding or core flow
- • Teams unwilling to provide analytics or product access
- • Requests for generic UX audits without business goals
Roles & owner
Led by a principal growth strategist, paired with a UX researcher and analyst for data pulls.
Success criteria
Top 5 fixes with quantified upside and clear ownership for each action.
Timeline
5-7 business days from kickoff to delivery, with mid-point check-ins if blockers appear.
Frequently Asked Questions
What do you review during the diagnostic?
We review acquisition quality (SEO, landing pages, paid funnels), onboarding and activation flows, lifecycle touchpoints, and analytics instrumentation.
Who runs the work?
Our senior team completes the audit end-to-end – no junior hand-offs, no outsourcing.
How fast is delivery?
Most diagnostics are completed within 5-7 business days once we have access to your product and analytics.
What do I get at the end?
A prioritised friction matrix, Loom walkthrough, and a 30-day action plan so your team can ship fixes immediately.
Stop Guessing
Get a ranked plan to fix your funnel in 5-7 days.