FIX DROP-OFF.
DRIVE FIRST VALUE.
Turn visitors into active users. Whether you're onboarding wallets, app installs, demo signups, or patient bookings—we fix the friction killing activation.
Common Friction Points
Wallet connection requires a PhD
8-12 steps, multiple signatures, bridge confusion. 30% drop-off per extra click.
App install to first action is 5 steps
Users drop off at step 2. No clear path to first value. Activation rate < 20%.
Demo signup has 7 fields and no clear value
Asking for too much too soon. No progressive onboarding. Trial-to-active conversion < 10%.
Booking flow loses 60% between calendar and confirmation
Too many steps, unclear next actions, no reminders. Most users ghost mid-booking.
What We Fix
Specific tactics to reduce drop-off and accelerate time-to-first-value:
Form Optimization
- Progressive disclosure (ask for less upfront)
- Smart defaults and pre-filled fields
- Clear value proposition at each step
Progressive Onboarding
- Get users to first value in < 3 clicks
- Tooltips and contextual help when needed
- Deferred setup (collect details later)
Activation Triggers
- Nudges toward high-value first actions
- Email/SMS sequences for incomplete signups
- In-product prompts based on behavior
Real Results
DePIN Node Onboarding
Simplified 11-step node setup to 4 steps. Increased active node operators by 40% in 30 days.
View case study →web3 Game Activation
Redesigned wallet connection and first-quest flow. Increased 7-day retention by 60%.
View case study →How We Work
Diagnostic
Onboarding Audit
We go through your onboarding flow as a new user, logging every point of friction.
- Loom walkthrough of critical paths
- Friction Matrix ranked by impact
- 30-day action plan
From £1,000 - £4,000
Book DiagnosticSprint
Flow Rebuild
We design and ship the onboarding fixes that will have the biggest impact.
- Signup flow redesign
- First-value acceleration
- Activation trigger setup
- Email/SMS sequence design
£4k - £12k per sprint
Discuss SprintsRetainer
Ongoing Optimization
Continuous testing and refinement of onboarding flows as your product evolves.
- A/B testing onboarding variants
- Activation rate monitoring
- Quarterly flow audits
From £5k/month
EnquireLooking for sector-specific examples?