YOUR NEXT CLIENT IS
SEARCHING RIGHT NOW.
A smaller practice with a thinner client list is ranking above you because their website is optimised and yours isn't. They're getting the enquiry. You're not. We fix that, using AI to close the gap faster than any traditional agency can.
Typical results across service business engagements. See our work →
The Firm Down the Road Is Winning Online
You deliver a reliable service. Your existing clients are happy. But someone searching "accountant Leeds" or "small business accountant [your town]" is finding a competitor first, even if your work is better and your fees are competitive. That gap is costing you new clients every month.
What most practices have:
- Strong reputation and word-of-mouth referrals
- A website (often unchanged for 2 to 4 years)
- A Google Business Profile with a handful of reviews
What's actually blocking growth:
- Service pages too generic to rank for specific buyer-intent searches
- A contact form that loses people on mobile
- Under 20 reviews, which signals risk to a prospect deciding between practices
- Technical SEO issues that quietly suppress every page you have
What we hear from accountants
"We've been in business for 15 years but we barely show up on Google. We rely entirely on referrals and they've slowed down. We knew we needed to fix the website but didn't know where to start."
Common feedback from practices before a diagnostic
The Four Fixes That Move the Needle
Technical SEO foundation
Most accounting websites have 15 to 40 crawl errors, missing structured data, and duplicate meta tags that suppress rankings across every page. We clear the technical debt first so Google can actually evaluate your site.
Structural fixes typically completed within the first 2 weeks.
Service page depth
A page that says 'we offer bookkeeping, tax returns, and payroll' will not outrank a competitor with detailed pages answering the questions your clients actually search. We rebuild your highest-value service pages to rank for the terms that signal buying intent.
Dedicated pages for sole traders, limited companies, VAT returns, payroll, and year-end accounts.
Local SEO & Google Business Profile
Getting into the local 3-pack for 'accountant [your town]' requires more than a verified GBP listing. Regular updates, complete service attributes, consistent citations, and location-specific content all matter. We handle the whole picture.
Top 3 local pack rankings for core service plus location combinations.
Enquiry flow & review acquisition
Fewer fields, a clear call to action, a sticky mobile CTA, and an automated review request sequence. The traffic you earn should convert. The clients you retain should become social proof that compounds over time.
Review volume growth and lower form abandonment on mobile.
Who This Is For
Independent practices
1 to 10 partners, relying on referrals, wanting to build an inbound pipeline.
Practices targeting SMEs
Serving sole traders, limited companies, and small business owners who search online before they call.
Practices in competitive towns
Leeds, Bradford, Harrogate, Sheffield, and other markets where 5 to 10 local firms are competing for the same searches.
Practices ready to invest in growth
Not looking for a cheap fix. Looking for a clear picture of what's broken and a plan to fix it properly.
No agency overhead. Results in weeks, not quarters.
We use AI to compress the work: competitor analysis done in hours, service page briefs built overnight, review response templates and follow-up sequences deployed in days. The strategic thinking is the same. The timeline and cost aren't. You get a founder working on your account directly, not a junior account manager reporting upwards.
Faster competitive analysis
Know what your competitors are ranking for before we start
AI-assisted content production
Service pages built to rank, reviewed and shaped by a human
Automated review and follow-up flows
Systems that run while you focus on clients
How We Work
Diagnostic first, always. We don't pitch a sprint until we've seen the evidence. You get a clear picture of what's broken before committing to anything bigger.
Diagnostic
SEO & Funnel Audit
A full review of your search presence, website, enquiry flow, and review profile. You get a ranked action plan, not a traffic-light report.
- Technical SEO audit (crawl errors, structured data, speed)
- Local search visibility vs top 3 competitors
- Enquiry form and contact flow audit (desktop and mobile)
- Ranked action plan with effort and impact scores
From £1k
Request a DiagnosticSprint
SEO & Conversion Rebuild
We ship the fixes: rebuild your service pages, sort out local SEO, clear the technical debt, and optimise your enquiry flow.
- Technical SEO fixes
- Service page rewrites (sole traders, limited companies, VAT, payroll, etc.)
- Google Business Profile optimisation
- Mobile enquiry flow redesign
- Review acquisition system setup
From £4k per sprint
Request a SprintRetainer
Ongoing Growth
Monthly SEO work, new content targeting adjacent services and locations, review management, and conversion reporting.
- Monthly ranking and traffic reporting
- New service and location pages
- Ongoing review acquisition management
- Conversion rate monitoring and tweaks
From £5k/month
Ask About RetainerFrequently Asked
How long does it take to see results?
For local SEO, most practices see ranking improvements within 6 to 10 weeks of technical fixes going live. Lead quality and volume typically improve within 3 months as optimised pages and a stronger review profile start compounding. We identify quick wins in the first few weeks so the meter starts moving early.
Do you only work with accountants?
No, but we understand the sector well: fee-sensitive buyers, trust-led decisions, seasonal enquiry patterns, and the compliance constraints around what you can say in your marketing. If you're an accountant, you're getting someone who's already thought through the specifics.
We already have a website. Why aren't we getting enquiries?
Most accounting websites are brochures, not funnels. They list services but don't speak to specific problems, don't rank for the searches that signal buying intent, and lose potential clients on mobile. The fix isn't a new website. It's optimising what you have and making it work harder.
What's included in the diagnostic?
A full review of your search visibility (where you rank vs competitors for key terms like 'accountant Leeds' or 'small business accountant [your town]'), your website's technical health, your enquiry form and contact flow on mobile, and your review profile. You get a ranked action plan with specific recommendations, effort scores, and impact scores. Not a traffic light report.
Can you help with Google reviews?
Yes. Most accountants have fewer than 20 Google reviews, which undermines trust at the moment of decision. We set up a simple, automated review acquisition system that generates a steady stream of 5-star reviews from satisfied clients. No chasing. No awkward asks.
What does AI have to do with accounting marketing?
AI lets us compress the timeline: competitor research done in hours, service page briefs built overnight, review response templates and email follow-up sequences deployed in days. The strategic thinking is the same. The speed and cost aren't. You get a founder working on your account directly, not a junior account manager at a generalist agency.
Where we work
Based in Leeds, working with accounting practices across Yorkshire and the wider UK. Most of our work is remote-first — SEO, enquiry flows, and review systems don't require you to be around the corner.
Your next client is searching right now.
Find out exactly where you're losing them and what it would take to show up above the competition. Diagnostic from £1k.