SOLUTIONS.
Outcome-based growth systems that fix friction across the funnel.
For web3, apps and SaaS, and select service businesses. Browse by outcome below, or see Sectors for industry-specific examples.
Fix Drop-Off, Drive First Value
Users sign up but never activate. We redesign flows and messaging to get them to first value faster.
Outcomes we target
- • Activation rate +20-40%
- • Time-to-first-value reduced
- • Trial-to-paid conversion lifted
Deliverables
- • Redesigned onboarding flow
- • In-product tours & prompts
- • Activation email sequences
Best for
Teams with live product, traffic, and activation rate below 30%
Stop Churn, Build Habit
Users leave after first use. We build lifecycle systems that keep them engaged and coming back.
Outcomes we target
- • Churn rate reduced 15-30%
- • DAU/MAU ratio improved
- • LTV increased through engagement
Deliverables
- • Lifecycle map & segmentation
- • CRM campaign sequences
- • Win-back automation
Best for
Products with 1,000+ users and monthly churn above 5%
Find Your Biggest Leak
Not sure where to start? We audit your funnel and identify the highest-impact fixes.
What you get
- • Friction Matrix ranked by impact
- • Prioritised quick-wins list
- • 30-day action plan
Process
- • 20-min screen-share diagnostic
- • User flow walkthrough
- • Delivered in 5 business days
Best for
Teams with live product, basic analytics, and unclear priorities
Growth Loops Built In-Product
Encanta handles strategy, Nerds.Cooking handles development. Growth that compounds, not campaigns that expire.
Outcomes we target
- • Referral-driven acquisition
- • In-product upsell conversion
- • Viral coefficient improved
Deliverables
- • Referral & invite systems
- • In-product growth prompts
- • Data-driven upsell flows
Best for
Teams needing both strategy and implementation shipped to code